The Official Blog of Moncton's Premiere Diamond, Jewellery and Timepiece Retailer.

Monday, May 14, 2012

Hi everyone,

Our blog now has a new home at

We already have a handful of interesting and informative articles up.

Come visit.

Kind regards,

The La Mine d'Or Family

Thursday, March 18, 2010

Rolex News from Basel World

As many have speculated, Rolex released several new models at the Basel World fair this week.

First up was the much anticipated (and hardly surprising, given recent speculation) ceramic bezel stainless steel Submariner Date. This model has been anticipated since last year, and follows the Rolex trend of late - ceramic maxi available only in full gold, then in two tone, then finally in stainless. Along with the new ceramic bezel comes a larger "maxi" case, "maxi" dial (with larger luminescent markers), and the much loved solid-mid-link oyster bracelet with machined clasp, as found on the current ceramic models. 

Two surprises were unveiled, however - the anniversary LV Submariner got an update along with the SS sub date, and a new larger Explorer I model was revealed. The new LV shares the ceramic/maxi case of the new SS sub, and gets a new sunburst finish green dial. The Explorer I grows from the current 36mm to a more modern 39mm, and gets the heavier solid-mid link Oyster bracelet now found on all Rolex stainless steel models.  

Rolex also unveiled a series of updated midsize (31mm) Datejust models, now available with the floral pattern dials introduced last year for the 36mm models and a new type of diamond bezel.

Monday, March 8, 2010

Birthstone of the Month: Aquamarine


With a soft blue-green hue that recalls the clearest sea water, aquamarine has long been a symbol of good fortune for seafarers and sailors. As the March birthstone, it is a lovely neutral gem that can be paired with muted colours and pastels to bring out the soft glow of the stone.

A member of the beryl family, the same as emerald, aquamarine is often found in a variety of colours – but most associate the stone with the pale “aqua” colour that is its namesake. While emeralds often have inclusions (“jardin”, or “garden”) that contribute to their depth, aquamarine is valued for its crystal clarity and lack of inclusions. While most people think of the palest blue as “true” aquamarine, the most valuable stones exhibit vibrant colours.

Blue aquamarine

Historically aquamarine has been a talisman of good luck for anyone who travelled the seas. Additionally it was believed to have healing properties, and was used as a stress-relieving aid. It was believed that wearing aquamarine increases intelligence, enhances courage, and provides foresight. Continuing with the sea theme, aquamarine supposedly prevents seasickness – La Mine d’Or accepts no responsibility for mishaps relating to testing this theory.

Aquamarine comes from a variety of sources, the most notable being Brazil. It should be noted that many commercial stones are heat treated to enhance colour; be aware that some forms of blue topaz are passed off as aquamarine (be careful of so-called “Brazilian Aquamarine” or “Siam Aquamarine”, which is heat-treated zircon).

The cool blue tones of aquamarine pair extremely well with white gold. Because most are free of inclusions, large aquamarines can makes a stunning centrepiece to a dinner ring or spectacular pendant without any flaws to interrupt the soft colour. If you are looking for a lovely aquamarine piece, drop by La Mine d’Or to see our selection. If you are looking for a cure for seasickness, please visit your local pharmacy.

Friday, March 5, 2010

The Incomparable Gabrielle Diamond

Most everyone knows the four Cs of diamond grading, or they will once they begin searching for that special stone. Carat, Clarity, and Colour usually dominate the buyer’s radar when comparing stones. But perhaps the most important C is often overlooked – Cut. Cut determines how beautiful a diamond will be, regardless of the other Cs. Cut is what makes a diamond shine, sparkle, and glint - it is what makes a mid-range stone spectacular, and conversely, a poor cut can make a spectacular stone look dull.

When speaking of round cut stones, there has been one dominant cut for many decades. The “Round Brilliant” cut is what you will find on almost any round diamond on the market. Developed in the early 20th century by Marcel Tolkowsky, the 58 facet cut laid out what became known as the “ideal” cut stone. A round brilliant will exhibit a hearts and arrows pattern when the symmetry is perfect, this symmetry translates into dazzling brilliance.

But some were not content with the ideal cut. Gabriel Tolkowsky was one of those people. Gabi, as he is known, is a descendent of Marcel Tolkowsky (his great-uncle), the man who developed the ideal cut. A rock star (no pun intended) of the diamond industry, Gabi has cut some of the most valuable stones in existence during his career, but one of his greatest achievements would be the creation of something that everyone could enjoy – a diamond so brilliant that it defies comprehension, and overshadows any other cut out there.

The “Triple Brilliant” cut patented by Tolkowsky uses 105 facets. But it’s not the number of facets that makes the difference – it’s the way they are arranged. There are plenty of high-facet count diamonds out there, but nothing comes close to matching the astounding brilliance of a Gabrielle Triple Brilliant. Descriptions and photos do nothing to convey the beauty of a Gabrielle – you need to see one to understand. One glance is all it will take to draw you to the beauty of the incomparable Gabrielle diamond.

Available in loose stones or completed jewellery pieces, we offer a wide variety of Gabrielle diamond pieces in store. Come visit us and see for yourself how cut can make all the difference in the beauty of a diamond.

Check out for more information about Gabi, the Triple Brilliant cut, and to see some of the finished pieces available from Gabrielle.

Tuesday, March 2, 2010

Anticipation building for Basel World 2010

It’s that time of year again… No, it’s not March break. But it is the biggest event of the year… If you work in the Swiss watch industry. March 18-25 marks the 2010 Basel World convention, a gathering of the world’s top timepiece brands to showcase new technology, models, and upcoming trends.

What makes Basel World so important to watch lovers and collectors is that it is place where the year’s new and important developments will be announced to the public. Companies unveil closely-guarded secrets to an eager public, waiting with baited breath for the next trend to emerge.

It might seem silly, but rumours before the Basel show have a strong drive on market trends. Take Rolex, for example. Every year they unveil a few new or modified models at Basel, and their products always create a flurry of excitement and speculation. But nothing is ever revealed before the show, so the weeks leading up to it are filled with rumours of coming developments – some plausible, others complete nonsense.  Rumours or not, they do affect people’s behaviour.

This year the main rumour is the unveiling of a new Maxi-case, ceramic bezel Submariner in stainless steel – this has caused a flurry of activity among collectors. Some are snapping up current model Subs in the hope it will be discontinued, and therefore become a collectible in the next decade. Others are withholding until after the show, to try and get the latest and greatest product right away. The same goes with the three other models that are the subject of rumour – the Explorer I and II, and the Daytona. But no one really knows for sure until March 18th.

Be sure to keep your eyes on the Basel site for live updates from the show - and don’t believe everything you hear on the internet…

Tuesday, February 23, 2010

Everything You Need to Know About: Rolex Timepieces

Rolex, the most recognized watch brand in the world. That’s not advertising copy, it’s a fact – in fact, it’s the only watch brand in the top 50 brand names of the world, right up there with the likes of Coca Cola. So what has made Rolex the pre-eminent watch for those seeking the finest timepieces?

Hans Wilsdorf

Rolex started off as a British brand run by a Bavarian. Wilsdorf and Davis, founded in London in 1905, was run by partners Hans Wilsdorf and Alfred Davis. The brand name Rolex emerged in 1908, at the same time they registered an office in Switzerland. In a time when pocket watches were king Rolex capitalized on the new trend of wrist-watches, which would become commonplace after the First World War, owing to their popularity in the trenches as an easier way to access the time (rather than fumbling with a pocket watch through layers of clothing). Wilsdorf would become the driving force behind the Rolex brand for many decades, and stayed at the helm of the company until his death in 1960.

Innovation, combined with careful planning, became a trademark of Rolex early on. After capitalizing on the supposed wristwatch “fad” (no one foresaw how popular the wrist watch would become – except for Wilsdorf), they took on a slew of new ideas that would become commonplace – after Rolex made them the pinnacle of timepiece engineering. First was the famous Oyster design in 1926, the world’s first waterproof wristwatch, featuring a screw-down crown and screw-back that sealed the watch in a way that had never before been achieved. Next was the Perpetual in 1931, the first self-winding wristwatch that used a 360 degree rotor and the genesis of all modern automatic wristwatches. The innovation continued for decades – first automatic date change mechanism, the first to have a day and date display, the first to exceed 100 metre depth water resistance, the first to have a multiple timezone display, and perhaps most importantly, the first to achieve chronometer certification for a wristwatch. Rolex has never been one to rush development and put a product out before its time – every Rolex innovation has been backed by years of careful planning and research to ensure that every new component, movement or model will perform flawlessly.

1675 GMT-Master, the first GMT watch that displayed multiple time zones

The chronometer certification (sometimes called COSC or Contrôle Officiel Suisse des Chronomètres certification) is a coveted part of Rolex history. Originally developed for marine clocks, and highly contested among skilled watchmakers, the chronometer competition was a way of measuring absolute accuracy in a variety of conditions, with various brands competing for supremacy in the field. Rolex, however, was the first to enter a WRIST watch into the competition, and the first to get COSC certification for something smaller than a pocket watch. Rolex defied convention and proved that accuracy could be had even in a relatively small movement. In a time when wristwatch accuracy was spotty at best, Rolex revolutionized what people came to expect by producing timepieces that could measure time to within a few seconds a day. To this day, all Rolex timepieces are certified Chronometers, a title awarded to mechanical watches that can meet strict standards of accuracy in multiple positions and multiple temperature ranges.

1950s Submariner 6205, one of the early versions of Rolex's most enduring sport model

History and innovation are not the only things that set Rolex apart; in addition, they are one of the only truly independent watch producers and have a highly integrated production facility. All components of a Rolex, from the raw metals to the individual gears, are produced by Rolex in-house. They even operate their own foundry to ensure they control the quality of their steel, gold and platinum.Where many Swiss brands borrow from outside suppliers, Rolex stands alone with a near-total vertical integration from the raw materials to the distribution networks. That way total quality is assured from start to finish, and long after the sale has been completed. Indeed, Rolex has one of the finest after-sales service networks in the world, and no matter where you are you can be assured that someone can take care of you and your Rolex.

Rolex has become a symbol of quality, achievement, and excellence – not only in watchmaking, but in many fields. They operate many charities and philanthropic organizations, as well as a variety of prizes for innovation in various fields.

Rolex currently produces an infinite number of variations to suit any taste – from the most elegant dress watches to the toughest sport models made to handle any extreme, there is a Rolex out there for you. You may also specify a variety of options to order on many models, including the bracelet, the dial, the bezel, a choice of precious metals, and many options for precious stones. And you can be assured that only the finest quality materials are used whatever the specification, from the legendary 904L stainless steel to the highest-quality diamonds and precious stones. You can order a variety of exotic dials, made of the rarest materials like gold or platinum infused mother of pearl, solid platinum and gold, even slices of meteorite.

Datejust 36mm with diamond bezel, floral dial and Jubilee bracelet

If you are looking for a fine timepiece, when only the best will do, then Rolex is the brand of choice. Come visit La Mine d’Or to see our selection of Rolex timepieces and learn more about the line, or to see the full Rolex catalogue and choose your desired specifications.

Appointments can be made by phoning 506.857.1980, toll free at 1.800.668.6463
The entire Rolex line can be viewed at

Day-Date 36mm in 18K gold on President bracelet, the flagship of the Rolex line

Monday, February 15, 2010

The Simon G Designer Collection

Exclusive to La Mine d’Or, the Simon G collection of fine jewellery marries superior craftsmanship with modern design to create a line of products that can suit any occasion. From traditional bridal sets to stunning bracelets, earrings and pendants, Simon G is a perfect choice for fine pieces for that special someone.
Founded and overseen by designer Simon Ghanimian, the Simon G collection displays fine detail and spectacular diamond paving techniques. Simon G produces some of the finest diamond paved pieces you will find, with high-quality stones and durable settings, not to mention fine metal work and chased patterns. In addition, many of the pieces use a bright interplay of colour, combining white gold bases with yellow and rose gold accents – set off even more on pieces showcasing coloured stones and fancy colour diamonds. These pieces combine old-world chase and paving techniques with modern design to produce designs that are timeless yet still very current.
If you are looking for a spectacular piece of jewellery from a world renowned designer, look no further than Simon G. Come visit La Mine d’Or to see these pieces in person; photos can never do justice to pieces as fine as these.

Tuesday, February 2, 2010

Valentine's Day Gift Ideas from LMD

You may think finding a Valentine’s gift is a tough job. Finding something that symbolizes your love is always a daunting prospect – but it doesn’t need to be. Here are some sure-fire hits that you can consider for Valentine’s 2010.

The biggest thing that is new for this year is the key pendant. Made popular by Tiffany’s, and now available at La Mine d’Or, these keys are meant to “unlock the heart” of the wearer. Styled like classic door keys and featuring various motifs (including hearts), these lovely pieces come suspended on a matching chain and are available in pink, yellow or white gold, with or without diamond accents. If you are looking for a trendy but timeless piece that is sure to impress, you can’t go wrong with a golden key pendant.

Also available is the ever-popular circle of love motif, featuring one or more rings of diamonds set in a bezel of white or yellow gold and suspended from a fine chain, or set into stylish earrings. These circles symbolize the eternal and infinite nature of love, and are a perfect gift for a loved one that is looking for a simple yet elegant diamond piece.

If you are looking for something a little more direct, La Mine d’Or has a wide variety of heart-motif pieces to suit any budget, including pendants, earrings, and rings of all styles and colours.

Coloured stones to consider for an appropriate Valentine’s gift would be the traditional colours of love – rose, pink, and red. Here you have lots of options – garnet, ruby, pink tourmaline, and rose quartz. And of course diamonds are always an appropriate choice to symbolize your love – as we like to say to our clients, every anniversary is a diamond anniversary. The same goes for birthdays and Valentine’s Day!
And there are of course many options in the way of pink or rose gold, which features a nice red tone that still retains the warm glow and shine of gold, but has a softer colour than traditional yellow gold.

If your love has a birthday in February, be sure to consider a nice amethyst piece to honour their birthstone – LMD even has some heart-shaped amethyst for the perfect valentines/birthday combination.

Come see our selection of Valentine’s gifts this February, and give your love something special from LMD that you won’t find anywhere else.

Wednesday, January 27, 2010

Birthstone of the Month - Amethyst

This month’s instalment of Birthstone of the Month covers one of the more popular coloured gems – Amethyst. The traditional birthstone of February, amethyst is a richly coloured stone that has a smoky depth and an interesting history.

Amethyst comes from the quartz family of stones, but has a special place in folklore due to its purple tones. Purple has been the traditional colour of royalty, due to the rarity of purple pigments until recent centuries and as a result purple amethyst has long been favoured by royal dynasties and is often found in royal jewel collections. But amethyst’s history extends into the ancient era, where it was described by the Greeks as a stone that was “not drunken” - most likely due to its wine-like colour and its association with Bacchus, the God of Wine in Greek mythology.

The supposed powers of amethyst are varied – it is said to protect the wearer in battle, to ward off drunkenness, to prevent poisoning, to aid in hunting, even to aid in business transactions. It’s also favoured as a way to reinforce love and offer protection, which makes it an ideal gift for a loved one. Regardless of the mystical powers it is said to possess, amethyst is a richly coloured stone that can be used on any occasion or for everyday wear. The colour can range from a cool blue to a warm purple tone, and goes particularly well with white gold settings.

Amethyst sources are varied; it can be found in Canada, the US, Russia, Southeast Asia, South America and Africa, and each source has a particular crystal structures and range of colours that distinguish them.

If you are looking for a special gift this Valentine’s Day, or for a loved one who is celebrating a February birthday, be sure to visit La Mine d’Or to browse our selection of beautiful amethyst pieces.

Thursday, January 21, 2010

LMD's Sister Store - Boutique 31 Moncton

If you are looking for fine silver, fashionable handbags, haute couture apparel, or just some funky style, be sure to check out La Mine d'Or's sister store, Boutique 31. Located right next to La Mine d'Or at 31 Botsford Street, B31 is your source for fine fashion and hot designer items like D&G, Christian Audigier,  Thomas Sabot, Lacoste, Elle, Pandora, and much more.

Check out the B31 website at:
Boutique 31 Homepage

And the B31 official blog:
Boutique 31 Blog

Tuesday, January 19, 2010

Interesting Blog - Nicholas Hacko, Watchsmith

If, like us, you love fine timepieces and enjoy reading an insider's look, check out Nick Hacko's interesting blog. Nick is a professional watchsmith who specializes in Rolex timepieces, and who likes to share his interesting projects and insight in the watch trade. Look through his blog for restoration projects, rare and unique watches, and some helpful tips and history for watch lovers to enjoy.

Also check out the official Rolex website at

There you can find information and news about the latest Rolex models. If you are interested in purchasing a Rolex timepiece, please contact us at 506 857 1980 for an appointment.

Birthstone of the Month - Garnet

With a vibrant red hue that has a warmth and intensity that few gemstones can match, the garnet is a beautiful stone that pairs well with warm gold tones as well as the cool brilliance of white gold. Reasonably priced and eye catching, garnet is a perfect gift idea for someone who has a January birthday, or someone who has a fondness for richly coloured stones.

Garnets are available in a range of colours, even colourless, but are best known in a bright crimson red hue that rivals the colour of the finest pigeon's blood rubies. Historically the garnet has been seen as a symbol of victory in battle, and a talisman of good health and well being to those who carried them. Garnets are said to protect against poisoning and have been favoured as mystical stones for thousands of years, and are mentioned in ancient Greek, Biblical and Egyptian texts.

Garnet sources include the midwestern United States, Sri Lanka, various deposits in Africa, and the Bavarian region of Germany. The rarest and most prized 'demantoid' green garnets are found in the Russian Urals.

Today garnet can be found in a wide variety of jewellery, and is particularly popular as the birthstone for January. Come see us at La Mine d'Or for lots of great garnet gift ideas for that special someone this January.

Monday, January 18, 2010

Welcome to the LMD Blog!

Welcome to the official blog of Moncton, New Brunswick's premier jewellery retailer, La Mine d'Or Jewellers.

We hope to provide a wealth of information to our clients and fans by using this blog as a place for answering common questions surrounding the jewellery and timepieces we carry. We hope to extend the warm service we are known for into a new dimension - the blogosphere.

You can visit us at 41 Botsford Street, Moncton, New Brunswick. You can call us anytime at 506.857.1980, or visit our website at

We are also on Twitter and Facebook -
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The LMD Team.